About

Simple is an Artificial Intelligence (AI) loan optimization bot provided to you by Western Circle Ltd.

Simple Robot Loan Technology working with lender algorithm

The technology is based on a mixture of supervised, unsupervised and reinforcement Machine Learning algorithm trained with over 14 Millions payday loans applications in the UK. Simple loan-intelligence is based on FCA authorised direct lenders decision engines.

Over 75% of the online loan applications in the UK are declined because of technicalities, regardless of your credit score. Simple will help you avoid crucial mistakes that will make direct lenders decline your application.